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How to join the freelance revolution

Article by Belinda Fuller

How to join the freelance revolutionMany people we talk to dream of becoming a freelance consultant in their specialist line of work. Recent studies suggest that more and more people are taking up this approach to their careers – both from necessity and desire. So how do you go about becoming a freelancer if you’re still working for the boss?

Australia is currently experiencing a kind of freelance revolution. With jobs being cut and companies keen to hire specialist workforce skills only for certain projects or periods, job security is a thing of the past.

For many people, providing their services via freelancing, consulting or contracting is the perfect situation. Studies already indicate that 30% of the Australian workforce undertakes some kind of freelance work and many are doing this by choice rather than necessity. And it’s not just the younger generation that enjoys the fact they can pick and choose work to focus on. Older workers are also embracing the trend to reduce stress, increase flexibility, take back control of their career and life, and in many situations earn higher levels of income for their difficult-to-find skills and unique levels of experience.

Freelancing is a great option for many people wanting to escape the grind of a regular full-time job, but it isn’t for everyone. So what can you do to get started?

  • Understand your reasons why: If you’re doing it because you hate your job or boss, you want to work less hours or earn more money – it’s probably not the right decision. While it’s ok to have long term goals of working less, earning more and not having to answer to anyone, in the short term this is rarely the case. You need to be very good at what you do and passionate about doing that for others on a daily basis if you’re going to succeed as a freelancer.
  • Work out your offer: Being great at what you do and knowing everything about your industry isn’t enough. Pretty much anything can be outsourced to someone these days, which means what you do may be the same as what many others do. Technology has made it easier for independent workers to engage with employers anywhere in the world at any time of the day, which has opened up a global freelance market that didn’t previously exist. This means that whilst freelance work is certainly growing, it is also becoming more competitive to secure. Make sure you can clearly articulate your offer and how it is different. It might be important to narrow your focus rather than broaden it. Being a specialist limits your target market, but it also makes you more attractive to a specific set of prospects, whereas being a ‘jack of all trades’ may not be as effective.
  • Work out your finances: Many people think freelance work will provide instant financial rewards with the hourly rate looking much more attractive (on paper) than a full-time employee’s rate. Keep in mind you spend many more hours on your business than anyone is willing to pay. Your clients pay for a service, but the time it takes to run the business may not be billable. Many factors determine how much extra (unbillable) time you spend, however be realistic about how long it might take you to earn your desired salary and ensure you have the means to support yourself until then. The best way to prepare is to build up a salary safety net – you could start small on the side while still working in paid employment or perhaps think about taking a regular part-time role. Even the best freelancers take continuous bread and butter jobs, so they have a reliable regular income source. And remember, if you’re not in full-time paid employment, you won’t be earning any superannuation, so take that into consideration when you’re planning.
  • Manage your time and maintain motivation: With no manager to hold you accountable, you need to maintain your reliability. Doing what you said you’d do, when you said you’d do it is the secret to success. Your clients (and your income) will depend on this since freelancers often aren’t paid until they deliver. This can be a difficult adjustment, so be mindful of budgeting and ensuring a constant flow of work to maintain cash flow. You will also need to make sure that every one of your clients feels like they are your top priority. The secret is to implement systems and processes to keep everything on track and don’t overcommit. Depending on your personality, this may or may not be an issue, but if you’re not highly motivated, your income will most certainly suffer.
  • Don’t forget about the boring bits: Running your own business means being prepared to get your hands dirty and handle every aspect of your business including the mundane and parts that may be outside your comfort zone such as finances, marketing, prospecting, sales and administration. Many freelancers make the mistake of thinking that because they are great at what they do, they will have a great business. This is often not the case. You need to be an expert in your area BUT you also need to wear many hats if your business is going to thrive. Down the track you may choose to outsource these areas, but in the beginning you will need to work hard and do it all while building your client base.

The opportunities for freelancers are endless. Most people choose it to provide more flexibility and freedom in their life but it doesn’t come easy. Be prepared to work hard and understand you most likely won’t achieve overnight success. You’ll need to allow some time to build your client base.

Would you like career advice to help you decide whether or not to join the freelance revolution?  If so, please see our Career Counselling Services.

The best end to an interview

Article by Belinda Fuller

The best end to an interview

We’ve all been in that position at the end of the interview when you’re just not sure you’ve done enough to stand out as the best possible candidate for the role. It’s a stressful and daunting experience – but a necessary fact of life. The key to success is being prepared. Here’s some ideas on how to end an interview and give yourself the greatest chance of being selected:

  • Ask questions – asking questions in an interview provides an opportunity to find out more about the role and the company, and whether you think it would be a good fit for you. But it also provides the perfect opportunity to showcase your interest, stand out as a great candidate, and make that final positive impression to the interviewer. If you get asked if you have any questions, it’s important to ask at least one! Questions could focus on specific details of the job, the company, the interviewer’s experience with the company, the market, or competitors. Having questions pre-prepared is important but don’t worry if they all get answered during the course of the interview, just say something along the lines of “I did have a list of questions prepared, but you’ve answered all of them, thank you. I was interested to hear you talk about XYZ though, so can you tell me a little bit more about the impact that has on this role?”
  • Address concerns – ask the recruiter outright if they have any specific concerns about your experience, expertise or areas that make them feel you’re not right for the role. This question does take courage to ask but wouldn’t you rather be given the opportunity to address any concerns before leaving the room? Be sure to think about what concerns might be raised before asking this question though. That way you’ll have some idea about what you’re going to say. Examples include gaps in experience or education, frequent switching of jobs, any time periods where you didn’t work etc. On the other hand, if the interviewer has no concerns and says you seem well qualified for the role, thumbs up all round.
  • Sell yourself – a great way to end an interview is by summarising the reasons you’re interested in the role and why you think you’re a good fit. Start by stating how keen you are for the role after being here today, then remind the interviewer of your key capabilities that would be an asset in the role.
  • Cement your interest – don’t leave without making sure the interviewer knows you’re interested. This is one of the most important parts of an interview. If they aren’t sure about your level of interest, they could assume you’ve changed your mind or aren’t a good fit. If you’re interested and want the job, make sure to communicate that. You could say something along the lines of “Thanks for your time today. I really enjoyed hearing more about the role and the company and it’s just reiterated my interest in the role. Can you tell me when you think you might make a decision?”
  • Say thank you – the very last thing you should do is thank them for their time. A follow up email is also a great idea – this can be another way to reaffirm your interest in the role. Keep it brief, concise, professional, and polite. Asking what the timeline for the decision making process is or when you can expect to hear the outcome is also a great wrap up.

Securing an interview is tough, so being prepared and leaving a great first AND last impression is essential. Recruiters use interviews to test candidates’ performance under pressure because people who can think quickly on their feet are an asset in business. Concentrate on the interviewer and make your time count.

Would you like some assistance preparing for a job interview? Are you keen to overcome your nerves and build confidence in order to stand out from other applicants? Our interview coaches have extensive knowledge of current recruitment practices and are experts in their field. For more information, please see our Interview Training & Coaching service.

21 tips for increased productivity

Article by Belinda Fuller

21 tips for increased productivityWho doesn’t want to do more in the little time we have? Do you wonder why some people are able to achieve so much in the same 24 hours a day, 7 days a week that you have? This article provides some quick tips that you can implement right now and watch your productivity soar!  

Google productivity and you’ll return more than 13 million results on websites, definitions, courses, apps, blogs, tips, techniques, podcasts, advice – there’s even an Australian Government department dedicated to productivity – it’s the Productivity Commission if you’re interested.

I’ve got a confession – I’m a recovering productivity addict – not sure if that’s actually a thing but it should be! Constantly beating myself up for wasting time, feeling like a slave to email, always being ‘crazy busy’ with not enough time in the day, and feeling guilty for not achieving every single thing on my overly ambitious ‘to do’ list was a regular part of my life. But not anymore, I’ve come to terms with the fact that whilst we think we need more time in our day, we don’t – we just need to make better use of our time and realise that sometimes everything just won’t get done!

Here’s a few of my simple tips that you can implement today to help increase your efficiency, improve your outputs, and gain back some control:

  1. Focus – on one thing at a time. This has literally transformed my life.
  2. Don’t answer your phone – if it’s important they’ll leave a message.
  3. Check your email intermittently – turn off email notifications and respond at a few set times throughout the day.
  4. Know when your energy peaks – then take advantage of those times by getting all the hard stuff done!
  5. Establish routines – then stick to them so you don’t waste time making decisions.
  6. Set up systems – establish rules and processes for everything you do on a regular basis.
  7. Say no – set realistic deadlines, try not to over commit, and don’t set yourself up for failure.
  8. Write a ‘to do’ list – write a list at the end of every day for the next day or first thing in the morning for the day ahead. Planning out your week on a Sunday night is also a great idea.
  9. Plan your day – try starting with the most important, biggest task, not the smallest and easiest.
  10. Schedule your time – diarise everything (electronic or paper, whatever suits) so you can see at a glance how much spare time you’ve got to work with (or not!).
  11. Avoid meetings – if you have to go, try to have one specific outcome in mind and make sure the other participants are also on board.
  12. Track time – for one or two days, then eliminate, delegate and consolidate – often we do things that may not be 100% necessary.
  13. Set time limits – this is great for large projects or tasks you procrastinate about. Break them into smaller chunks, set time limits, and just get it done.
  14. Use a timer – set it to go off at 30 minute intervals. Focus on one activity then take a short one minute break to refocus.
  15. Get up earlier – not a morning person? Try tiny increments by setting your alarm one minute early every day for a month. That adds up to half an hour within a month and one hour within two – sounds ridiculous but it works!
  16. Try a social media ban – you’ll be amazed at how much time you save.
  17. Unsubscribe – to all those pesky emails you waste time reading and scrolling through.
  18. Take breaks – after two hours try to break for at least 10 minutes. Walk around and get outside in the fresh air if you can.
  19. Define success – know what you’re trying to achieve – what does finished look like? How can you determine if you’ve been effective?
  20. Outsource – get help and have someone who is an expert in their field do whatever it is that you’re not good at!
  21. Declutter – your office, your home and your life.

Just do it! No matter how busy you are, you can always get more organised. Take some time to implement some (or all) of these tips and see if your productivity improves.

Are you struggling to find time to get your career on track? Would you likes some help and support from one of our qualified consultants? If so, please see our Career Counselling Services or Resume, Cover Letter and Selection Criteria Writing Services.

 

What to do now to ensure your next pay rise

Article by Belinda Fuller

What to do now to ensure your next pay riseHappy new year. Welcome back. Hope you enjoyed a nice break. Wait, what? How is it March already? Have you thought about your 2017 pay rise yet? Maybe you just completed a whole review process and the mere thought of going through it again is too exhausting to even consider. However, in order to ensure the outcome you deserve, planning early and establishing a few simple strategies will lay the groundwork for success down the track.

Simply thinking you deserve a pay rise and maybe even asking for, or suggesting it outright might not be enough to get what you are after. To ensure success, you should take some time to build a strong case that demonstrates why you deserve it. Laying the ground work and preparing throughout the year can help you achieve a successful outcome once the time comes to broach the subject. Alternatively, if you’re under-prepared, the experience can be awkward and ineffective.

Your strategy for achieving a pay rise should focus on providing proof of why you deserve it.

Step 1 – Define success. Have a conversation with your manager or supervisor early in the year to discuss what success means to them. For some people’s roles, especially those that don’t have quotas or defined KPIs, success is sometimes subjective. Sitting down and defining what you need to achieve over the next year is a great first step. Write this down and gain agreement from your manager – a quick email confirming the conversation you had is all that’s required.

Step 2 – Record your accomplishments. Continually striving for excellence in your role is the best way to achieve success. But don’t forget to maintain an up-to-date record of achievements as they happen throughout the year – this should include formal performance evaluations, customer thank you or commendation letters and awards, as well as details of all your major and minor wins and successes. Casual comments from colleagues, superiors and customers could be included, as well as details of new systems or processes you implemented or initiated, and tangible victories such as productivity improvements, new customer wins, revenue and/or profit gains.

Step 3 – Know your market value. Do some research to find out what people in a similar role to you earn. Knowing what you’re worth in the outside market is the best way to demonstrate your value to your employer. Make sure to reference your sources and perhaps have examples of recent job ads to prove what you’re saying is true.

Step 4 – Plan your approach. Review your accomplishments before preparing an outline of the conversation you’d like to have with your manager. It’s a great idea to practise what you’re going to say but don’t be afraid to take notes with you, so you remember to cover off all the important points without becoming flustered.

Step 5 – Maintain professionalism. Have the information on hand in order to answer questions and delve into more detail if necessary. Try to relax and present a confident, businesslike approach (preparation will help here). Respond to your manager’s questions and comments in as much detail as required. Acknowledge positive feedback and try not to disagree with any negative feedback – instead use this as an opportunity to gain input into what you could have done better. After presenting your facts, ask for your pay rise outright. State what you feel you deserve based on your achievements and successes. It’s often a better idea to state a range – saying ‘I think I’m worth X’ doesn’t carry as much weight as ‘my recent research indicates that someone in my position typically earns between X and Y’. You could also mention that you’d like to be in the upper end of that range.

Step 6 – Accept the outcome. Accepting the outcome with positivity and grace regardless of the result is important. If your request is rejected, make sure to ask for specific feedback on how you can prepare for a more successful outcome next time, and possibly get agreement on a review time that is sooner than 12 months.

Asking for a pay rise can be a difficult subject for many people to broach, however preparation will ensure the best possible outcome. This shouldn’t be a one off or irregular event either – take some time to regularly review and assess your career status and progress against your goals every 12-18 months.

Would you like help developing a career strategy that puts you on the right trajectory for success? If so, please see our Career Guidance and Career Coaching Services.

How to succeed in the Australian job market with limited local experience

Article by Belinda Fuller

How to succeed in the Australian job market with limited local experienceIf you’ve recently arrived in Australia and have been unsuccessful with your job applications so far, don’t despair. It’s tough finding a job when you don’t have one and it’s even tougher applying for roles when you don’t have any previous experience in the Australian job market. So how can you achieve success?

There are several things you can do to increase your chances of securing your first job in Australia. Here’s a few areas you could start with:

Check Your Qualifications: the first thing you need to do is make sure your qualifications are relevant and applicable to the local job market. For example, many medical, legal and technical roles require bridging courses or additional study in order to translate your qualification to the equivalent local qualification. Check this out with local industry associations to confirm what you need. Likewise if you have a qualification that is equivalent to something here – make sure to mention that so recruiters immediately understand.

Volunteer: if you have arrived in Australia, volunteering provides a great opportunity to build your local experience, while meeting new people and brushing up on your English skills if that’s an area of concern. It will help you acquire new skills, learn about the Australian culture and meet new people, while also demonstrating to recruiters that you are proactive. You can also ask for a reference after a while, which is another positive for local recruiters.

Research: if you’re applying for roles, make sure you know the industry, and do some specific research on the company. If you can mention something about the company in your cover letter and relate that back to your experience, that could be the key factor that makes you stand out in the recruiter’s eye as a viable candidate.

Network: connect with people in your industry through LinkedIn, Twitter and other social media. Attend network and industry events, join a local industry association if you can, and search for internships or other unpaid work experience opportunities to build your contact base.

Take Advantage of LinkedIn: follow companies you’d like to work for and influential people in your industry, as well as joining relevant groups and forums. Post responses to questions and start to get your name and opinions out there – doing this will help demonstrate that you are an expert in your field and will also contribute to the development of local networks.

Audit Your Skillset: make a list of skills and capabilities required to succeed in your target role, then work out what you’ve got and any areas you’re lacking. Within your Resume, it’s important to be able to demonstrate how you have these skills by using examples, rather than just saying you have ‘good communication skills’. Don’t forget to include relevant transferable skills or skills picked up during volunteer work.

Review Your Resume: make sure your Resume conforms to Australian standards which differs from many other parts of the world. Australian recruiters are interested in your accomplishments and what you achieved in previous roles as opposed to day to day ‘responsibilities’ in isolation. Make sure to provide some information about the company, the challenges, and the market – anything that shows context or scope of the role you held, because the recruiter may not have any knowledge or understanding of your previous company in another country. If you’re not sure about structure and format, ask a recruiter for advice, conduct some online research or engage a professional Resume Writing Service.

Brush up on Your English: many Australian employers worry about communication skills of skilled migrants which is often unjustified. However, poorly written Resumes might confirm this fear, making it hard for you to secure an interview. If English is your second language and you think it may be holding you back, take some classes and practice speaking English as much as possible. This includes while at home and by joining groups, volunteering etc. to get as much practice conversing as you can. Try speaking slowly and clearly to help improve your pronunciation.

Be Flexible: to other types of work – contract, freelance, part-time etc. If you are struggling to secure your dream role, open yourself up to other opportunities. Once you have proven yourself in this role, other opportunities may open up, or you can move on with more confidence and local experience under your belt.

There is no magic answer to this question, and there are many factors that will influence your success, however there are lots of things you can be doing to improve your chances. Would you like assistance from a professional resume writer or coach to prepare a winning Resume or conduct a customised job search for your next application? If so, please see our Resume Writing Services and/or our Job Search Coaching Services.

How to Change Your Career in 2017

Article by Belinda Fuller

How to Change your Career in 2017 While we now know, a job for life is a thing of the past, changing careers is still a daunting prospect for most people. If you are in a position where you dread going to work each day or you feel trapped in an industry or company you despise, then you owe it to yourself to make it a priority to change your situation before it becomes desperate. Changing careers to achieve a more positive and enjoyable lifestyle takes courage and commitment, but it is possible – even in today’s uncertain job market.

However, in most cases you won’t simply be able to switch careers and expect the transition to be pain free. There are many things to consider before you jump ship. We’ve compiled a step by step guide that will help ensure you are ready for your next step – professionally, emotionally, and financially. Follow our guide, and you might just be facing the New Year with a new role and improved direction. 

  1. Think about why you want a career change – is it really your career you need to change or is it just your current role that isn’t satisfying? Make a list of your core strengths and weaknesses, then think about the things you like to do and those you don’t. Once you have completed your analysis, you can look outside your current role, industry, and/or company and try to determine what aligns with your strengths and likes. We often find clients who are great at what they do and are in a job that is seemingly a good fit for them, but the company they work for is not ideal. It is very important at this stage to understand where your issues actually lie before embarking on a career change. If it’s the job you dislike, then perhaps a similar job in a different industry or environment could make you happier rather than a complete career change. If it’s certain aspects of your current role you dislike, there might be an opportunity to diversify and take on a role with slightly different responsibilities.
  2. Identify the direction you’d like to pursue – once you have decided that you do want to change careers, you need to think about where you’d like to head. If you have no idea, go back to your list of ‘likes’ and what you enjoy doing as well as what you’re good at. List your current skills, experience and education and think about how you might be able to transfer them to a different area. Research different careers using some of the numerous available online resources including those found in this month’s Useful Career Resources and Tools article. Identify what experience, knowledge, skills and qualifications you need to succeed. Many people who come to us for Career Coaching Services don’t know what direction they want to head in but they can gain advice or confirmation that their interest in changing careers is valid and ideas on what direction they might be able to take. At this point, it is very important to involve other people – professionals, family, work colleagues you can trust – to help you identify and clarify your new direction. You could also consider taking a Myers-Briggs Type Indicator assessment to better understand your personality type, which can help you to effectively identify and/or narrow down some new career choices.
  3. Decide how to make that change – from the overview you’ve developed, look at how you might be able to make a change. You may have a lot to consider before deciding if and when to make your transition, including financial, family and study considerations. Analyse your financial situation and how that could be affected. Think about further study required and how you could achieve that – find out whether some or all of it can be completed part-time while still working. Think about the fact that many careers look great to an outsider, but the reality of the day to day job isn’t so interesting. Investigate opportunities for volunteer work to help you gain the experience you need. Seek out and talk to people already working in your area of interest to gain a better understanding of their opinions and experiences to help you become more informed.
  4. Look to the future – when considering any career change, it is important not to dwell on the past and worry about how many years you’ve ‘wasted’ in a career you loath. Many people who’ve spent years working towards a career or role they longed for at a younger age are reluctant to ‘throw it all in’ but focus on the years you have left ahead of you and how your unhappiness working in a role you dislike will affect the rest of your life. Conversely, simply walking away from a career that you aren’t happy with isn’t always the answer either. Sometimes, changing small things can help. Taking up a hobby or volunteering in an area that you’re passionate about can change your mindset and give you something to look forward to. Likewise, seeking out a similar role in a different company or industry can often be the answer.

Changing careers can be a very rewarding experience, but will require strong courage and conviction from you. It may involve lots of hard work – especially if you need to complete additional training or study. Taking an honest look at why you want to change careers and what you hope to achieve is a great first step to ensuring you achieve a successful career change. 

Would you like help from a Career Advisor to determine whether or not changing careers is a viable next step for you? If so, please see our Career Coaching Services.

6 Things to Consider When Requesting a Pay Rise

Article by Belinda Fuller

6 Things to Consider When Requesting a Pay RiseThinking you deserve a pay rise and maybe even asking for one outright, might not be enough to achieve the outcome you are after. To ensure success, you will need to build a strong case that demonstrates to your manager why you deserve a pay rise – with proof that showcases your success and supports your case.

This process should ideally be ongoing right throughout your career, with your strategy relying on the development of a strong case demonstrating why you deserve it. Here are some simple steps to follow:

Step 1 – Understand your company process – the most appropriate time to have a pay rise conversation is during a formal one-on-one performance review or your annual appraisal. However, pay review processes differ from organisation to organisation and some don’t follow a formal process at all. If your company doesn’t hold regular reviews/appraisals, you should ask for an opportunity to present your case. Don’t ambush your manager though – simply tell them you’d like to have a meeting to discuss your performance and success moving forward – so there are no surprises for them – and they have the opportunity to prepare as well.

Step 2 – Get your timing right – when asking for a raise, this is important. If you’ve only recently started in the role, or the company is going through a bad patch, now is not going to be a great time to request a raise. Even if you’ve been over-performing in the role, if you haven’t been there long, you might raise suspicions about your long-term commitment by asking too soon. As a rule of thumb, if you have been in your role for at least six to 12 months, and have performed over and above what’s expected, then it may be an appropriate time to ask.

Step 3 – Record successes – continually strive for excellence in your work and maintain a file of your achievements. This should include formal performance evaluations, customer thank you or commendation letters and awards, as well as details of other minor wins. Casual comments from colleagues, superiors and customers can also be included, as well as details of new systems or processes you implemented or initiated, and tangible successes and achievements such as productivity improvements, new customer wins, revenue and/or profit gains. 

Step 4 – Develop a strategy – review your success file before developing a strong business case for presentation to your manager. Your case should detail achievements and showcase skills that are important for moving up the ladder – such as leadership, company knowledge, teamwork, and innovation. Research current salary trends in your market so you know what a fair target is; and it’s a good idea to practice what you’re going to say. Write a brief script and always quantify your achievements. Don’t be afraid to take notes with you so you can reference specific details without getting flustered.

Step 5 – Maintain professionalism – make sure you have all the information you need on hand to answer questions and delve into more detail if required. Relax and present your case in a confident, businesslike way. Respond to your manager’s questions and comments in as much detail as necessary. Acknowledge positive feedback and try not to disagree with negative feedback – instead use this as an opportunity to gain input into what you may have done better. After presenting your facts, ask for your pay rise outright. State what you feel you deserve based on your achievements and successes.

Step 6 – Accept the outcome but ask for more information – if your request is rejected, you should take the opportunity to request specific feedback on areas that are lacking. You should accept the decision with a positive attitude regardless of the result, however don’t be afraid to ask for an explanation as to how you can prepare for a possible future pay rise. This can sometimes be difficult to hear, but having your manager explain what you need to do in the future to achieve the pay rise you are after will hopefully help you succeed further down the track.

Asking for a pay rise is difficult for some, however preparation and a professional approach will ensure the best outcome. It is also important to treat it as a regular event – we suggest reviewing your career status and progress against your goals and aspirations ideally every 12-18 months.

Are you constantly listening, learning and planning? Would you like career advice to better understand what you should be doing to plan for the future? If so, please see our range of Career Counselling Services.

10 mistakes to avoid in an interview

Article by Belinda Fuller

10 Mistakes to Avoid in an InterviewMost people admit to being nervous going into a job interview – in fact many would say there is nothing more nerve racking than a job interview. Recruiters don’t usually go out of their way to make candidates feel uncomfortable; however creating a tough interview experience can challenge candidates to perform under pressure. What are the biggest mistakes made, and how can you avoid them?

If your application was a success and you’ve secured an interview – congratulations! That’s a great achievement in today’s competitive job market! If you’re feeling uneasy about the interview, you’re not alone. Make these mistakes and it could cost you the job.

MISTAKE # 1 – Not knowing much about the company – you will most likely be asked what you know about the company and why you want to work there. This should be one of the easiest questions to answer – if you’ve done your research. Review the company website, LinkedIn, Facebook and other Social Media pages before your interview. Get a feel for the company culture and how it matches your values – workplace culture is very important and an area of increasing focus for employers to ensure candidates are a good long term fit. Use or review the company’s products if appropriate. Do a ‘google’ search so you can read recent media articles that are not controlled by the company. This often uncovers issues or situations that may be appropriate to discuss.

MISTAKE # 2 – Not being well prepared – it’s amazing how many people don’t recall what they did in previous roles. It isn’t acceptable to say “it was so long ago, I can’t really recall”. Under pressure, you can’t just ‘wing an interview’. Taking time to prepare by reviewing your job history and creating quick mental or physical lists of areas to discuss is essential. A better option is to prepare mini success stories that demonstrate the value you provided – have these on hand to help you articulate your experiences and accomplishments more clearly.

MISTAKE # 3Not dressing appropriately – dress neatly and ensure you are well groomed. The actual attire you wear will vary depending on the role and company but if you research the company first, you can decide what would be expected. If unsure, err on the more conservative side.

MISTAKE # 4 – Arriving late and/or flustered – work out where you’re going and how you’re getting there before you leave. If you’re catching public transport, catch the earlier service. If you’re driving, know where the parking is and allow extra time in case of last minute problems. There is nothing worse than arriving red faced after running to make it on time or, worse still, arriving late. It really does give a lasting negative first impression.

MISTAKE # 5 – Lying or stretching the truth – not knowing your true value could lead to the temptation to stretch the truth. Be prepared to talk about yourself, recent projects, and accomplishments so when you are asked, you have some accurate things to say. Focus on achievements made for current or past employers and demonstrate how you’ve handled different types of scenarios. If you’re asked if you’re good at something that you’re not – be honest, but give it a positive spin if you can. You could say something like “Well I wouldn’t call myself a whiz, but I have been learning more recently, and have been able to solve some fairly complex issues.”

MISTAKE # 6 Making non-verbal mistakes – body language is one of the most important aspects of an interview with many psychologists believing non-verbal communication can reveal more about what we are thinking than what we actually say. It is therefore essential to pay close attention to your body language – so it supports what you are saying. In summary, pay attention to the following: smile, limit hand gestures while talking, retain good posture, maintain eye contact (but don’t stare), don’t cross your arms, match your facial expression to what you’re saying, and avoid fidgeting. For more information, read our previous article – Body Language – 8 Tips for Interview Success.

MISTAKE # 7 – Bad-mouthing a previous employer – this is never appropriate. All it does is make you look like someone who might be difficult to work with. If you accidentally say something negative about a former employer – simply say “Let me re-phrase that” and move on with a more positive approach.

MISTAKE # 8 – Talking too much about what you want – and not about what you can offer. Ensure your answers are succinct and to the point. Research common interview questions and practice appropriate answers before-hand, so you have an idea of what you might say in response to different questions. Understanding the company, the role, and the needs you meet is key to being able to successfully talk about what you can offer in the role.

MISTAKE # 9 – Failing to differentiate yourself – being able to set yourself apart is essential. Identify your unique skills and qualities and again practice talking about them. You’ve landed an interview and now it’s time to impress. Don’t come across as bored or uninterested – make an effort to show your positive approach and explain why you’re different to others.

MISTAKE # 10 – Not asking for the job – if you’re interested, show it, and say so. You could also follow the recruiter up with a short email to reiterate your keenness.

Securing an interview is tough these days, so being prepared is essential. Recruiters use interviews to test candidates’ performance under pressure because people who think quickly are an asset in business. Concentrate on the interviewer and the questions they are asking. You only get one chance to impress, so make it count.

Would you like some assistance to prepare for a job interview? Are you keen to overcome your nerves, build confidence and increase your success rate? If so, please see our Interview Skills Training service.

How to survive redundancy

Article by Belinda Fuller

How to Survive RedundancyThe time following a redundancy is usually fairly stressful and extremely unsettling. You’re stirring up all kinds of emotions including disappointment, anger, resentment, shame, anxiety, and uncertainty, which can all lead to reduced levels of confidence and self-belief. Despite this, it’s important to look to the future – and maintaining a positive attitude is going to help you in achieving your next role.

At 29 years old and six months pregnant, I was made redundant from a senior executive role. Despite the fact my company had recently been bought out, I was caught completely off guard. Looking back now, it was definitely for the best, however there was a period of pain and anxiety, not helped by all the ‘what ifs’ surrounding the impending birth of my baby. I got through it and managed to come out the other end with better options and an improved outlook on my career.

Here are our tips to help minimise your own pain in a similar situation:

  1. Be positive. OK this is hard because when faced with challenges, we tend to focus on the negatives. Accept this natural emotion, then try to encourage positivity by engaging in activities that help you think clearly and optimistically about your future.
  2. Take a step back, then forward. Try not to panic and jump straight into searching for a new role. Give yourself some time to acknowledge your feelings and work out if this could be an opportunity for change. Ask yourself if you are in the right career or if you could undertake study or work towards diversifying your skills. Grieve the loss if you need to, however the sooner you let go, the better. Redundancies are business decisions, so accept it is out of your control and try not to take it personally.
  3. Start networking. The sooner, the better. If you’re not on LinkedIn, now is a great time to create a profile. Invite colleagues to connect and let them know you are seeking new opportunities.
  4. Sort out your finances. Depending on your financial situation, you may need to seek financial advice or talk to your bank about loans. Do this quickly, so you have one less thing to worry about.
  5. Maintain a routine. Treat Monday to Friday like a working week. Dress like you are leaving the house and establish a schedule. Aim to complete some job search tasks every day – these might include networking, searching for jobs online, talking to recruitment agencies, polishing your resume, or practicing your interview skills.
  6. Seek professional help. Career Consultants provide independent advice and up-to-date job trend information. They can help with career transition by advising how to position yourself in the market, identify job opportunities, and present yourself effectively to potential employers. They’ll also help boost your confidence and ease some of the anxiety you might be feeling at this time.
  7. Polish your career documents. Revamp your resume or enlist a professional to prepare a resume and cover letter for you. If you’re applying for government positions, you may need assistance preparing Selection Criteria. Having a set of professional documents you feel proud of will also help boost your confidence.
  8. Start looking for a new job. Think about the perfect role for you. Research job sites and the careers sections on individual company’s websites. Meet with recruitment companies, and talk to colleagues about who you could approach for assistance. Then start applying!
  9. Practice your interview skills. You could enlist a professional or simply think about the types of questions that might be asked. Devise your perfect answers, and practice responding so you feel more confident and prepared.

The period following a redundancy can be stressful, however it is important to look to the future. By all means, take some time out, but don’t wait too long to begin your job search. This will allow you time to achieve the perfect role, rather than becoming desperate and needing to take the first thing that comes along.

Are you are struggling following a redundancy? Would you like some assistance from a professional writer to prepare a winning Resume, Cover Letter and/or LinkedIn profile? If so, please see our Resume Writing Services, LinkedIn Profile Writing Services and Job Search Coaching Services. We also offer Outplacement Services for organisations who wish to support their employees through redundancy.

Email vs. Cover Letter: What do I Need?

Article by Belinda Fuller

Email vs Cover Letter What Do I NeedWith most jobs requiring submission of your work related documents to an online portal or sent via email, many of our clients are confused about the necessity to create and send a formal cover letter when the job ad doesn’t specifically mention it. Many people think that if you’re sending an application via email or even submitting online, then a cover letter isn’t required, but we don’t agree.

When clients ask our advice about this issue, our answer is ALWAYS YES – include a separate cover letter – no matter how you’re applying for a role and no matter whether or not the job ad has specified you include one. In addition, if you’re applying via email (rather than an online portal), also include a short introduction in the email. By supplying a customised cover letter with your Resume, you give yourself the best chance to stand out – and it’s the perfect opportunity to highlight the unique capabilities that make you an ideal candidate for the role. The email content can briefly introduce you and your motivations for applying.

We recently recruited for a writer and the facts around the applications we received are astounding. Our advertisement specified that applicants provide a Cover Letter addressing some selection criteria, together with their resume. Despite this specific request – check out the statistics:

  • More than half of the candidates who applied did not include a cover letter – even though the job advertisement specifically requested one. Those applications were not considered.
  • Of those candidates who did include a cover letter, less than half of them went on to address the selection criteria – even though the job ad specifically requested they do so. Those applications were not considered.
  • Many candidates mentioned their interest was focused around the flexible hours on offer, but made no mention of their interest in the role itself or what they could bring to the role professionally. This was a big turn-off and those applications were not considered.
  • Three candidates attached cover letters they had written for completely different jobs! Those applications were not considered.
  • More than half the applications contained spelling and grammatical errors. Those applications were not considered.

So while we always advise including a cover letter, we are not talking about a ‘standard’ approach. We advise customising the letter for the role by putting yourself in the recruiter’s shoes and thinking about why you are right for the role, rather than why the role is right for you from your perspective only. Pay attention to all the details in the job ad or position description. What does the candidate need to achieve in the role, what are the company’s issues, and how can you help solve them? Provide brief details of scenarios where you have achieved similar successes in the past – and always provide proof of the outcomes. Make sure to clearly and succinctly address any selection criteria or other specifics mentioned in the job ad.

For the email, keep it brief and reference your attached Resume and Cover Letter for context and detail. Use it as a way to provide a quick introduction. Don’t leave the subject line blank – use it to clearly reference the job title and specific reference number if applicable. While we recommend keeping the content very brief in the email, we also strongly encourage professionalism and proper writing style while avoiding abbreviations, ‘text talk’, overly familiar language, and emoticons.

The bottom line is – it’s not hard to stand out from other candidates – just including a tailored Cover Letter will often put you ahead of the majority of candidates! Even in job ads that have not specifically requested a Cover Letter – we always recommend sending one. Doing so creates a more concise and targeted picture of you and the value you can bring to the role. Our anecdotal evidence also suggests that candidates who include a customised Cover Letter with their application are more likely to achieve an interview.

Are you confused about the different content in a Cover Letter and email? Would you like assistance from a professional writer to prepare a winning Cover Letter targeted towards a specific role for your next job application? If so, please see our customised Resume and Cover Letter Writing Services.