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Career Advice, Resume Writing Tips, Australia

Category: Job Search

What to Wear to an Interview

Article by Belinda Fuller

What to Wear to an InterviewWhile business attire is generally a lot more relaxed than say 20 years ago, a bit of effort with what you wear to an interview will go a long way. That may mean dressing a little more conservatively than you might do if you were heading out for a night on the town – but first impressions are extremely important in an interview.

If you are currently preparing for an interview, congratulations! There’s lots to think about but focusing some of your preparation time on working out what to wear is a great idea. Our main tip is to find out what the company’s dress code is – then dress slightly smarter than that to show you have made an effort. You don’t however want to appear overdressed and uncomfortable. If you’re going for an interview in a very casual environment and you turn up in a suit and tie, you may not feel confident and that will only jeopardise your chances.

Since workplace dress standards are so varied these days, I’ve broken it into three categories – professional, business or smart casual, and casual. These outfit ideas are just suggestions of what might work for each category – work out where the company fits and then base what you wear around these ideas.

Professional Attire:

  • For women: a dark suit (could be a skirt or pants, but make sure the skirt is long enough for you to sit down comfortably), coordinated shirt/blouse, conservative shoes, limited jewellery, professional hairstyle, optional neutral pantyhose, light make-up and perfume, neat nails with clear or conservative coloured polish, and a portfolio or briefcase with any notes you want to take.
  • For men: a dark coloured suit, long sleeve shirt (white or conservative colour coordinated to match your suit), belt, tie, dark socks, conservative leather shoes, neat hair, limited cologne or aftershave, neatly trimmed nails, and a portfolio or briefcase with any notes you want to take.

Business Casual Attire:

  • For women: casual tailored pants or a skirt (no elastic waists or tights), a knit top or shirt, neat leather shoes, boots, ballet flats or similar, an optional blazer or tailored cardigan, light make-up and perfume, neat nails, and a portfolio or satchel with any notes you want to take.
  • For Men: cotton or more casual style pants, long sleeved button-down shirt, polo or knit top with a collar, leather shoes, belt, neat hair, limited cologne or aftershave, neatly trimmed nails, and a portfolio or satchel with any notes you want to take.

Casual Attire:

Whilst a casual dress code is fairly open – anything doesn’t necessarily go! Make sure you are still tidy looking and that your clothes aren’t worn or shabby.

  • For Women: a pair of smart jeans, a plain top or tailored t-shirt, and a jacket works well. You could wear a smart pair of open toe sandals, but a simple ballet flat or smart casual lace up works better. Again it’s best to wear light make-up and perfume, ensure your nails are neat, and you could carry any notes in a portfolio, satchel, or a nice tote bag.
  • For Men: again a pair of smart jeans, a nice t-shirt, and a casual jacket (optional), shoes should be closed in, clean and not too worn. Again make sure your hair and nails are neat, don’t overwhelm with cologne or aftershave, and carry notes in any type of satchel, portfolio or folder.

Regardless of the dress code and type of role you are going for, pay attention to your overall look. There are some things you should never wear, and certain things to pay attention to, including:

  • Not wearing anything too revealing, skimpy, or skin-tight
  • Choosing moderate, neat and clean shoes and definitely no thongs
  • Limiting jewellery
  • Making sure your hair is neat
  • Not wearing too much makeup
  • Using a light perfume/cologne/aftershave
  • Ensuring nails are neat and manicured

First impressions are very important in an interview so a little bit of time taken to plan what you’re going to wear is important. It could go a long way in determining who will get the job!

Do you struggle to work out what to wear to an interview? If you would like assistance with preparing for a job interview, to build confidence and increase your success rate, see our Interview Skills Training service.

How to Get Off The Fence When Considering a Career Change

Article by Belinda Fuller

How to Get off the Fence When Considering Career ChangeIt seems like many of our clients are currently at a crossroad. They’ve amassed a great deal of experience and knowledge throughout their career and they’re really interested in heading in another direction, or seeking a role higher up the ladder. The problem is they just can’t bring themselves to make that next career change. Sound familiar?

When you’re thinking about embarking on a new career or direction, often the fear of the unknown is so overwhelming that you end up doing nothing. If this sounds like you, you’re not alone. I speak to clients on a weekly basis who are in a similar position. Often they’ll know where they want to head and believe in themselves enough to understand the value they can offer, but they just can’t bring themselves to go out and try.

I worked with a client recently who was in exactly this position. She was a very experienced senior ICT Manager with a background in senior roles across multiple countries. Her expertise was primarily in complex multi-year strategy development and execution. In recent years she’d amassed a fair bit of experience in change management and had been involved in some major transformational projects. This was where her passions were and this is what she wanted to be doing full time. She articulated that very well to me during our consultation and I recognised her capabilities and skillset as being well aligned to the area. I proceeded to prepare her new documents based on my understanding.

However, when we got to the first review of her new Resume, she felt the Resume was not really ‘shining’ for senior IT Manager roles (it was tailored for senior Change Manager roles). The problem was, she suddenly got scared and thought “What if this doesn’t work out for me? I really need to hedge my bets and make sure my Resume works for both roles.”

The problem with this approach stems from today’s competitive market. In most cases there will be many applicants for every role you apply for, no matter what industry or area you work in. When you put yourself up against someone who meets the role brief perfectly – the fact that you have all this other ‘additional’ experience and expertise doesn’t matter. In many cases it is actually detrimental to your success because the ‘clutter’ just gets in the way and makes you seem like a ‘not so perfect fit’.

My approach to ‘getting off the fence’ and making a career change is really just to go do it, but I know that’s easier said than done. Here are a few tips to get you started:

  1. Define the job requirements: find three or four jobs that perfectly match what you’re after – and identify the common requirements.
  2. Audit your skillset: based on the requirements you’ve defined – define your list of ‘key capabilities’ specifically targeted towards your new career focus.
  3. Identify your transferrable skills: to support your efforts in demonstrating why you’d be an asset in the role. List everything that might be valuable in the role you’re aiming for.
  4. Focus on relevance: brainstorm where you have achieved success and emphasise projects and accomplishments that relate to your new area, leaving out anything that’s not relevant.
  5. Write a compelling summary: prepare an overview of you and what you offer. Include a mixture of your success, qualifications, key capabilities, and any relevant personal attributes – targeted towards the roles you’re applying for.
  6. Network: you could approach employers cold by sending a letter or email, but a better approach is to leverage your existing network. If you know someone within a company, don’t be afraid to ask for their advice or help in ensuring your approach is relevant.
  7. Give it time: making a successful career change takes time, so don’t give up. In the meantime, take advantage of every opportunity to hone the skills that are relevant to your new career path and stay focused on your end goal.

Are you procrastinating about making a career change? Our Career Counselling service can help you get clear on the best path to take. Are you lacking a good quality Resume or online profile to help you find your perfect role? If you would like assistance writing professional documents that highlight your strengths and achievements and set you apart from your competitors, please see our LinkedIn Profile Writing or Resume Writing Services.

Surprising things that make a good candidate

Article by Belinda Fuller

Surprising Things That Make a Good CandidateGreat candidates come in all shapes and sizes. Just because you have a raft of qualifications and/or experience in a certain area doesn’t mean you’re an ideal candidate for every role that interests you. The problem is complex when fewer roles are advertised, and more and more applicants (often 100+) are applying for each role. So how can you stand out and catch the recruiter’s attention?

Lately, I am coming across more clients wanting to change careers for a variety of different reasons. Many of these clients would like to de-stress their lives and are seeking what they consider, a less stressful role. Whilst most of these clients are well qualified and highly experienced in their current field, I often get the impression they think they’ll be a certainty for those ‘lesser’ roles they’re applying for. The problem with this thought process is that the recruiter doesn’t see it that way. There are many reasons for this – not least of which is that you just don’t have the same level of experience in THAT particular area as other candidates might have.

One of my recent clients was a qualified lawyer who had been working in private practice for about ten years and had built up an impressive array of experience and skills. For personal reasons, this client was seeking a lower to mid-level administration role. In her words, she felt she’d be able to do these roles ‘standing on her head’. She had already applied for a number of roles she thought suited her well but hadn’t received any feedback. The problem stemmed from her Resume not addressing many (if any) of the requirements of roles she was applying for. She felt her legal expertise and experience spoke for itself and would be jumped at by recruiters looking for someone to take on an administrative role. However this just wasn’t the case. We talked about realigning her existing skills and thinking about her legal experience in the context of the roles she was applying for so she became more competitive with the other candidates who had current administration specific experience. Once her Resume was tweaked and targeted, she began to gain some traction with interviews.

So what are some of the surprising things that might make you a good candidate – particularly if you’re heading in a new direction?

Uniqueness: Ask yourself why you’re the best candidate for the job and cover off those reasons in your application. If you’re low on experience in the actual field you’re applying in (even if you have what you believe is higher level experience) think about your transferrable skills and how they’ll contribute to your success. Read our previous article on Why transferable skills matter for tips on identifying and articulating those skills.

Value Add: know how you add value. Talking about your achievements is essential in a Resume and application, but quantifying how you add value is even more important. Using quantifiable numbers and data is the best approach, however if you honestly can’t do that there are other ways to demonstrate your worth. Using the STAR approach to identify and articulate your value is a great place to start.

Social Media Links: recruiters will search for you on social media, so including your links saves them time and shows openness and professionalism. You should include LinkedIn, and any work related Blogs, but avoid Facebook and other personal social media pages. See our article Want the job? Audit your online profile for tips on social media content.

Career Breaks: most candidates are determined to hide career breaks, but this needn’t be the case. Many recruiters see career breaks as an essential part of the career development process. So long as you can show that you didn’t lie around on the couch all day – it can be seen as a valuable, personally, and professionally fulfilling time. Leaving a job to travel can show that you’re not afraid of change, that you’re independent, and comfortable with unfamiliar situations. Experiences like volunteer work, study, or other worthwhile pursuits can demonstrate your good character and could attract the recruiter’s interest.

Volunteer Work and Side Projects: If you’re using your spare time to help others, develop a side business, or work on developing some kind of unique skill set, this can also be of interest. Volunteering is also a great approach if you’re finding it hard to break into a new area – by volunteering in a role that exposes you to the type of work you’re seeking, you can start to develop some of the new skills that might be required.

Failures: Huh?? Yes, failures! Perhaps not an item for your Resume, but certainly something to think about for the interview. Learning from your mistakes and being able to talk about them openly and frankly is a great asset for any candidate. Employers are interested in hearing about new things you’ve tried and how you learnt from your mistakes if things didn’t go exactly to plan. This can demonstrate a proactive approach and willingness to innovate – attractive traits for any good employee.

Don’t be afraid of using specific examples and details of accomplishments and achievements to show your successes. Employers want to see that information – in a cluttered market, having details about the value you added in previous roles, helps them to visualise you as a good candidate and might mean the difference between you being selected for an interview or not.

Would you like some help identifying your key assets and understanding what might make you a more impressive candidate for your next application? If so, please see our Resume Writing Services.

10 mistakes to avoid in an interview

Article by Belinda Fuller

10 Mistakes to Avoid in an InterviewMost people admit to being nervous going into a job interview – in fact many would say there is nothing more nerve racking than a job interview. Recruiters don’t usually go out of their way to make candidates feel uncomfortable; however creating a tough interview experience can challenge candidates to perform under pressure. What are the biggest mistakes made, and how can you avoid them?

If your application was a success and you’ve secured an interview – congratulations! That’s a great achievement in today’s competitive job market! If you’re feeling uneasy about the interview, you’re not alone. Make these mistakes and it could cost you the job.

MISTAKE # 1 – Not knowing much about the company – you will most likely be asked what you know about the company and why you want to work there. This should be one of the easiest questions to answer – if you’ve done your research. Review the company website, LinkedIn, Facebook and other Social Media pages before your interview. Get a feel for the company culture and how it matches your values – workplace culture is very important and an area of increasing focus for employers to ensure candidates are a good long term fit. Use or review the company’s products if appropriate. Do a ‘google’ search so you can read recent media articles that are not controlled by the company. This often uncovers issues or situations that may be appropriate to discuss.

MISTAKE # 2 – Not being well prepared – it’s amazing how many people don’t recall what they did in previous roles. It isn’t acceptable to say “it was so long ago, I can’t really recall”. Under pressure, you can’t just ‘wing an interview’. Taking time to prepare by reviewing your job history and creating quick mental or physical lists of areas to discuss is essential. A better option is to prepare mini success stories that demonstrate the value you provided – have these on hand to help you articulate your experiences and accomplishments more clearly.

MISTAKE # 3Not dressing appropriately – dress neatly and ensure you are well groomed. The actual attire you wear will vary depending on the role and company but if you research the company first, you can decide what would be expected. If unsure, err on the more conservative side.

MISTAKE # 4 – Arriving late and/or flustered – work out where you’re going and how you’re getting there before you leave. If you’re catching public transport, catch the earlier service. If you’re driving, know where the parking is and allow extra time in case of last minute problems. There is nothing worse than arriving red faced after running to make it on time or, worse still, arriving late. It really does give a lasting negative first impression.

MISTAKE # 5 – Lying or stretching the truth – not knowing your true value could lead to the temptation to stretch the truth. Be prepared to talk about yourself, recent projects, and accomplishments so when you are asked, you have some accurate things to say. Focus on achievements made for current or past employers and demonstrate how you’ve handled different types of scenarios. If you’re asked if you’re good at something that you’re not – be honest, but give it a positive spin if you can. You could say something like “Well I wouldn’t call myself a whiz, but I have been learning more recently, and have been able to solve some fairly complex issues.”

MISTAKE # 6 Making non-verbal mistakes – body language is one of the most important aspects of an interview with many psychologists believing non-verbal communication can reveal more about what we are thinking than what we actually say. It is therefore essential to pay close attention to your body language – so it supports what you are saying. In summary, pay attention to the following: smile, limit hand gestures while talking, retain good posture, maintain eye contact (but don’t stare), don’t cross your arms, match your facial expression to what you’re saying, and avoid fidgeting. For more information, read our previous article – Body Language – 8 Tips for Interview Success.

MISTAKE # 7 – Bad-mouthing a previous employer – this is never appropriate. All it does is make you look like someone who might be difficult to work with. If you accidentally say something negative about a former employer – simply say “Let me re-phrase that” and move on with a more positive approach.

MISTAKE # 8 – Talking too much about what you want – and not about what you can offer. Ensure your answers are succinct and to the point. Research common interview questions and practice appropriate answers before-hand, so you have an idea of what you might say in response to different questions. Understanding the company, the role, and the needs you meet is key to being able to successfully talk about what you can offer in the role.

MISTAKE # 9 – Failing to differentiate yourself – being able to set yourself apart is essential. Identify your unique skills and qualities and again practice talking about them. You’ve landed an interview and now it’s time to impress. Don’t come across as bored or uninterested – make an effort to show your positive approach and explain why you’re different to others.

MISTAKE # 10 – Not asking for the job – if you’re interested, show it, and say so. You could also follow the recruiter up with a short email to reiterate your keenness.

Securing an interview is tough these days, so being prepared is essential. Recruiters use interviews to test candidates’ performance under pressure because people who think quickly are an asset in business. Concentrate on the interviewer and the questions they are asking. You only get one chance to impress, so make it count.

Would you like some assistance to prepare for a job interview? Are you keen to overcome your nerves, build confidence and increase your success rate? If so, please see our Interview Skills Training service.

How to survive redundancy

Article by Belinda Fuller

How to Survive RedundancyThe time following a redundancy is usually fairly stressful and extremely unsettling. You’re stirring up all kinds of emotions including disappointment, anger, resentment, shame, anxiety, and uncertainty, which can all lead to reduced levels of confidence and self-belief. Despite this, it’s important to look to the future – and maintaining a positive attitude is going to help you in achieving your next role.

At 29 years old and six months pregnant, I was made redundant from a senior executive role. Despite the fact my company had recently been bought out, I was caught completely off guard. Looking back now, it was definitely for the best, however there was a period of pain and anxiety, not helped by all the ‘what ifs’ surrounding the impending birth of my baby. I got through it and managed to come out the other end with better options and an improved outlook on my career.

Here are our tips to help minimise your own pain in a similar situation:

  1. Be positive. OK this is hard because when faced with challenges, we tend to focus on the negatives. Accept this natural emotion, then try to encourage positivity by engaging in activities that help you think clearly and optimistically about your future.
  2. Take a step back, then forward. Try not to panic and jump straight into searching for a new role. Give yourself some time to acknowledge your feelings and work out if this could be an opportunity for change. Ask yourself if you are in the right career or if you could undertake study or work towards diversifying your skills. Grieve the loss if you need to, however the sooner you let go, the better. Redundancies are business decisions, so accept it is out of your control and try not to take it personally.
  3. Start networking. The sooner, the better. If you’re not on LinkedIn, now is a great time to create a profile. Invite colleagues to connect and let them know you are seeking new opportunities.
  4. Sort out your finances. Depending on your financial situation, you may need to seek financial advice or talk to your bank about loans. Do this quickly, so you have one less thing to worry about.
  5. Maintain a routine. Treat Monday to Friday like a working week. Dress like you are leaving the house and establish a schedule. Aim to complete some job search tasks every day – these might include networking, searching for jobs online, talking to recruitment agencies, polishing your resume, or practicing your interview skills.
  6. Seek professional help. Career Consultants provide independent advice and up-to-date job trend information. They can help with career transition by advising how to position yourself in the market, identify job opportunities, and present yourself effectively to potential employers. They’ll also help boost your confidence and ease some of the anxiety you might be feeling at this time.
  7. Polish your career documents. Revamp your resume or enlist a professional to prepare a resume and cover letter for you. If you’re applying for government positions, you may need assistance preparing Selection Criteria. Having a set of professional documents you feel proud of will also help boost your confidence.
  8. Start looking for a new job. Think about the perfect role for you. Research job sites and the careers sections on individual company’s websites. Meet with recruitment companies, and talk to colleagues about who you could approach for assistance. Then start applying!
  9. Practice your interview skills. You could enlist a professional or simply think about the types of questions that might be asked. Devise your perfect answers, and practice responding so you feel more confident and prepared.

The period following a redundancy can be stressful, however it is important to look to the future. By all means, take some time out, but don’t wait too long to begin your job search. This will allow you time to achieve the perfect role, rather than becoming desperate and needing to take the first thing that comes along.

Are you are struggling following a redundancy? Would you like some assistance from a professional writer to prepare a winning Resume, Cover Letter and/or LinkedIn profile? If so, please see our Resume Writing Services, LinkedIn Profile Writing Services and Job Search Coaching Services. We also offer Outplacement Services for organisations who wish to support their employees through redundancy.

7 tips to tailor your resume

Article by Belinda Fuller

7 Tips to Tailor Your Resume

Have you been applying for new roles and not getting much response? If you do not tailor your resume to specifically suit the role, you could be limiting your chances. In a competitive job market, you need all the advantages you can get – so sending out a stock standard document probably won’t achieve the results you’re after. But where do you start, and what information should you tailor?

In my role as a Resume Writer, I have personally reviewed and advised more than 1,000 clients on their Resumes. Many of them aren’t great – after all, clients come to us for assistance and advice because they recognise their current approach is not working. That said, one of the primary mistakes I see is relevance of the content.

Many clients want to ensure they ‘cover all the bases’ and provide a resume that talks to many different roles. This is never our recommended approach for several reasons. You just can’t be all things to all people. Also, today more than ever before, the importance of specialisation cannot be underestimated because almost everybody is ‘multi-skilled’. Tailoring your Resume to specifically suit the role you are applying for helps you to highlight your specialist skills, and the unique reasons why you could excel in the role.

Your content should ideally fit a maximum of three to four pages and every word needs to count in convincing the recruiter you deserve an interview. It is much harder to write less than more – short, sharp succinct content takes time and effort but will achieve better results in the end. So where do you start, and what information can be tailored?

TIP # 1 – Research: the first step is to research the job ad carefully and identify exactly what the recruiter is looking for. Highlight the skills or experience that seem important and make notes. If the company is advertising directly, have a look at their website, and do a Google search for the company name to find out if any current company or industry events might impact the job. Writing just one sentence that references your knowledge of a current situation could mean the difference between success and failure at this initial stage.

TIP # 2 – Career Profile: we always recommend including a customised career profile in your Resume. The profile should introduce you and highlight what you bring to the role. It should briefly demonstrate your skills, experience, and successes, while highlighting how they add value. Most people see this section as fairly standard; however by customising the content to address individual job requirements, or even using the same language as the recruiter – you will put yourself a step ahead. Make it enthusiastic, passionate, easy to understand, concise and engaging – and clearly demonstrate ‘what’s in it for the employer’.

KTIP # 3 – Key Capabilities: once you know the recruiter’s priorities in terms of what they’re looking for, you can also customise your ‘key skills or capabilities list’. In its simplest form, this means re-ordering your list. Get more involved by rewording those key points and/or customising them to suit the job requirements. Think about what the role needs and demonstrate how you can provide it through some past experience, success, training, or education.

TIP # 4 – Job History: over time, some content may become less relevant to the roles you are applying for today, or perhaps the content is simply dated. It is a good idea to reduce the detail listed under older roles whenever you add recent content. Your Resume needs to convey the most important information about you and your past experience to get you in the door but without becoming too lengthy.

TIP # 5 – Order of Previous Roles: this is not something we recommend doing unless absolutely necessary because the Resume can become confusing if not done well. However, where we may recommend doing this is if you have highly relevant experience in your past work history, with the recent roles not at all relevant. In this case, you should make a new section called ‘Relevant Employment History’ then list the relevant roles. Move your other more recent role descriptions to a section called ‘Other Employment History’. This means that the recruiter will see your ‘relevant experience’ first but the title of the section will give some insight into why that experience is not recent.

TIP # 6 – Achievements: our research indicates that recruiters look for achievements while more quickly discarding resumes that are purely ‘responsibilities’ focused. Try to highlight at least two or three achievements for each role – but tailor them to support your ability to perform in the role you are applying for. Tangible achievements should be first priority, but you can also think about projects you’ve contributed to, collaboration with colleagues, extra responsibilities taken on, new processes you initiated, customer accolades received or major targets exceeded. Think about any aspect where you went above and beyond – chances are, recruiters will consider these achievements.

TIP # 7 – Referees: while it isn’t necessary to include names and contact details (unless specifically requested), or copies of written references, you should do so if the referee is highly relevant to the role you are applying for. An industry expert or well respected leader will certainly add value and credibility to your application.

A well written, tailored Resume won’t get you the job – that’s up to you to achieve at the interview. However, it will help you secure the all-important interview. If you follow these tips, you’ll be able to quickly and easily customise your Resume to help recruiters make that all important decision about whether or not that happens.

Would you benefit from some assistance identifying and articulating the most important information to include in your Resume so your next job application has a better chance of standing out? If so, please see our Resume Writing Services.

Email vs. Cover Letter: What do I Need?

Article by Belinda Fuller

Email vs Cover Letter What Do I NeedWith most jobs requiring submission of your work related documents to an online portal or sent via email, many of our clients are confused about the necessity to create and send a formal cover letter when the job ad doesn’t specifically mention it. Many people think that if you’re sending an application via email or even submitting online, then a cover letter isn’t required, but we don’t agree.

When clients ask our advice about this issue, our answer is ALWAYS YES – include a separate cover letter – no matter how you’re applying for a role and no matter whether or not the job ad has specified you include one. In addition, if you’re applying via email (rather than an online portal), also include a short introduction in the email. By supplying a customised cover letter with your Resume, you give yourself the best chance to stand out – and it’s the perfect opportunity to highlight the unique capabilities that make you an ideal candidate for the role. The email content can briefly introduce you and your motivations for applying.

We recently recruited for a writer and the facts around the applications we received are astounding. Our advertisement specified that applicants provide a Cover Letter addressing some selection criteria, together with their resume. Despite this specific request – check out the statistics:

  • More than half of the candidates who applied did not include a cover letter – even though the job advertisement specifically requested one. Those applications were not considered.
  • Of those candidates who did include a cover letter, less than half of them went on to address the selection criteria – even though the job ad specifically requested they do so. Those applications were not considered.
  • Many candidates mentioned their interest was focused around the flexible hours on offer, but made no mention of their interest in the role itself or what they could bring to the role professionally. This was a big turn-off and those applications were not considered.
  • Three candidates attached cover letters they had written for completely different jobs! Those applications were not considered.
  • More than half the applications contained spelling and grammatical errors. Those applications were not considered.

So while we always advise including a cover letter, we are not talking about a ‘standard’ approach. We advise customising the letter for the role by putting yourself in the recruiter’s shoes and thinking about why you are right for the role, rather than why the role is right for you from your perspective only. Pay attention to all the details in the job ad or position description. What does the candidate need to achieve in the role, what are the company’s issues, and how can you help solve them? Provide brief details of scenarios where you have achieved similar successes in the past – and always provide proof of the outcomes. Make sure to clearly and succinctly address any selection criteria or other specifics mentioned in the job ad.

For the email, keep it brief and reference your attached Resume and Cover Letter for context and detail. Use it as a way to provide a quick introduction. Don’t leave the subject line blank – use it to clearly reference the job title and specific reference number if applicable. While we recommend keeping the content very brief in the email, we also strongly encourage professionalism and proper writing style while avoiding abbreviations, ‘text talk’, overly familiar language, and emoticons.

The bottom line is – it’s not hard to stand out from other candidates – just including a tailored Cover Letter will often put you ahead of the majority of candidates! Even in job ads that have not specifically requested a Cover Letter – we always recommend sending one. Doing so creates a more concise and targeted picture of you and the value you can bring to the role. Our anecdotal evidence also suggests that candidates who include a customised Cover Letter with their application are more likely to achieve an interview.

Are you confused about the different content in a Cover Letter and email? Would you like assistance from a professional writer to prepare a winning Cover Letter targeted towards a specific role for your next job application? If so, please see our customised Resume and Cover Letter Writing Services.

Staying motivated while job searching

Article by Belinda Fuller

How to Stay Motivated While Searching For a New RoleWhether you’re currently employed or not, once you’ve made the decision to search for a new role, the waiting can be tedious! If you are at that point in your career currently, you might be wondering what a realistic job search timeframe is to secure your dream role. The job market is highly competitive right now, so you need to be prepared for it to take a little longer than you might have anticipated.

A SEEK article written last year indicated that 75% of Australians who were currently searching for a new job had been looking for up to six months. The job market may have improved slightly since then, however our evidence from talking with clients on a daily basis suggests that it can take this long, or sometimes even longer. So how can you stay motivated while looking? And can that timeframe be reduced?

  • Be realistic: Firstly, it is important to be realistic about your goals. Research the job market by scouring job sites and work out how many viable roles are actually being advertised in your area of expertise. Are there any skills and/or experience you are lacking? Can you build on these in your current role, or by taking some additional training? What are employers really looking for – read between the lines and try to add value when putting together your application.
  • Be patient: How many jobs have you applied for, and how many of those are an ideal fit for you? The fact is that the job market is highly competitive, so if you’re not hearing back after applying for roles, don’t be disheartened. Unfortunately, it is the norm these days to receive nothing or an automated response to your application. This can be off-putting BUT you are in the same boat as everyone else. Be patient and persistent and don’t be discouraged if you’re hearing nothing back. However, if this is happening consistently – do take it as a sign that you might need to change something about your approach.
  • Arm yourself: Make sure your documents are up to scratch – re-write your Resume, update your LinkedIn profile, and prepare a customised cover letter for every role you apply for. If you can get some feedback from an industry expert, take it, however be careful not to take advice from every well-meaning friend and family member – this can end up just confusing and/or overwhelming you and will not be helpful in your search.
  • Stay put: If you are currently working, stay there! While searching for a new role, it is advisable to stay employed where possible. If the job search process is going to take six months or longer, relying on savings for that period could be difficult. Also, people who are unemployed while searching for work can become unmotivated with reduced confidence, which isn’t a good place to be while seeking a new role.
  • Believe in yourself: we tell our clients that job applications are like sales proposals. For many people not working in traditional sales or marketing focused careers, this can sound daunting. However, with a little bit of effort it isn’t that difficult. Believing in yourself and selling your expertise effectively is an important part of the process. Whether it’s in your initial communications (Resume, Selection Criteria and/or Cover Letter), or during the interview process, articulating and communicating your unique value will help get you noticed. Take a good look at your application and ask yourself (as the recruiter) ‘What’s in it for me?’ Your job application should immediately highlight you as someone who can add value in the role.
  • Stay focused: the longer you look, the more tedious the process can become. At this stage, it can be tempting to settle for something that might not be quite right, especially if you are keen to leave the role you are in. Remember that lowering your expectations is not the best approach for your career in the longer term, and you may just be right back to where you’re at now in no time at all.
  • Assess progress: if you have been at it for a while, or applied for several roles and haven’t received a call back, take a good hard look at your process. What are you saying in your application? Are your application documents top notch? Are the roles you’re applying for truly a good fit? Have you done any networking? Have you been to an interview and flopped? What parts can you improve?
  • Don’t be disheartened: learning to handle rejection is an important part of the job search process and learning how to not let it get you down is even more important. At the end of the day, it can be a numbers game – so try not to let it get you down – instead focus on the future and just keep moving forward.

The job search process can be draining, especially if it’s taking some time to achieve any kind of traction. Remember that there are many aspects to securing your next opportunity and if you’re finding it tough at the moment – you’re not alone. That doesn’t mean that you can’t achieve success – you just need to take some time to focus and refine your approach.

If you would like career advice to help you secure your next role, please see our Job Search Coaching or Resume and Cover Letter Writing Services.

If you are an employer and would like to assist employees through redundancy to help them secure a new role, please see our Outplacement Services.

Alternative pathways to achieving your dream career

Article by Belinda Fuller

Alternative Pathways to Achieving Your Dream CareerIf you’re someone who’s always known what you want to be when you grow up – think yourself lucky! Not many people have a childhood passion that leads them directly to their dream career. For most people, figuring out what to do can be a confusing and frustrating process. There are endless options and countless considerations. However, these days the path to that dream career isn’t necessarily straightforward.

Figuring out what to do for the rest of our lives can be daunting. It can be especially so for new school leavers focused on their final year and thinking about what to do when they leave. The options are endless – but what should you consider? Should you choose a practical job that provides stability, a good career path and great pay prospects? Or should you follow your passions and choose a career based on something you love?

Following your passions can mean amazing success, but can also come at a cost – it usually involves some level of risk, overcoming fears and judgement by others (often parents), and maybe planning for some kind of fall-back position. As an alternative, many people are happy to indulge their passions on a part-time or ‘leisure only’ basis, while working in a steadier job that earns them their living. This can be just as hard a path to take – with the ‘safe’ option often leading to unhappiness or discontent down the track. If you’re still trying to figure out your dream career, ask yourself the following questions:

  1. What activities do I enjoy?
  2. What are my interests?
  3. What am I good at, what are my strengths?
  4. What do I value the most – creativity or stability?
  5. How do I define success – happy, rich, working hard, etc.?

Then brainstorm related jobs. Now could be a great time to enlist the help of a career consultant who can provide an independent perspective in achieving your dream career potential. Career consultants often use formal assessment tools to better understand where your interests, values and personality traits lie in order to identify the careers, industries and work environments that best suit you. Once you have a list of potential careers, do some research to find out more – what qualifications are required, how competitive is the job market, what shape is the industry in, what salary could you earn, what is the potential progression, is it stable, what are the normal work hours, where are roles located and will you need to travel etc.

So what’s next? If you need to go to university but didn’t achieve the required ATAR, alternate pathways are becoming more popular – allowing you to work while studying, take time off after you leave school before starting university, or even combine local and overseas study. Most qualifications can also be pursued at any time throughout your life with just about any course available via part-time, full-time, online, distance or on campus options, or in varying combinations of them all. The three most common alternative pathways to university study are:

  1. Special Tertiary Admissions Test (STAT) – this test assesses students’ knowledge in various areas considered to be important in tertiary study. Unlike Year 12 qualifications, STAT questions are not purely academic, so if you’re keen on a specific course but didn’t do well in Year 12, you could still have a good chance at gaining entry.
  2. Registered Training Organisations (RTO) – including TAFE and other private RTOs which provide different levels of flexibility and/or course content.
  3. Indigenous Australian Uni-Entry Programs – offered by many Australian universities, and designed for Aboriginal and Torres Strait Islander students who missed out on their university course by only a few ATAR scores. Each university has their own set of requirements and unique programs (with differing names) for eligibility so make contact directly to enquire.

In addition to achieving your dream career through study, you may just need experience that you simply don’t have without actually getting the job! We have several suggestions to get around this situation including:

  • Volunteering: or completing an internship (paid or unpaid) could be especially important if your career area is very competitive. Even if you have to work for free, dedicating this time can pay off – many companies employ interns that show promise at the end of their term, but even if you don’t receive a job offer, you will gain some experience that you can add to your resume.
  • Networking: with people you’d like to work for, and at local community, or relevant industry events. You may not land your dream job because of your networking, but it could help you get an interview or introduction that you may not have otherwise.
  • Identifying transferrable skills and achievements: it can be a challenge when you don’t have the ‘listed experience required’ but here’s where you need to think creatively. Identify your transferrable skills and demonstrate why they matter. Show the employer how valuable you are by listing previous achievements. Read our other article this month on How to Identify Your Most Important Employability Factors for tips.
  • Showcasing your work: if it’s a creative field you’re trying to break into, a portfolio is a particularly good idea. But it can also apply to other sectors as well. For example, as a writer – start a blog or write some sample articles or content. As a graphic designer – create some designs to show potential employers. As a service provider – volunteer your services for free for family or friends and document the process and outcomes to build your portfolio.

There are many ways to achieve your dream career which don’t necessarily follow the traditional path. It’s important to be open and flexible when selecting your path to success. Don’t be afraid of change or taking an alternative route to achieve the success you desire.

Would you like assistance finding your ideal career so you can enjoy every day? Our Career Counsellors and Career Advisors can provide you with Career Guidance and Career Coaching Services to help you find your dream career.

How to identify your most important employability factors

Article by Belinda Fuller

How to Identify Your Most Important Employability FactorsFor most of us today, a career for life is simply not an option. We usually have several different jobs, with a variety of different employers, in various different industries or sectors throughout our working lives. This means we need to be flexible when identifying the factors that make us employable – those skills that help us acquire, retain and achieve success in a job.

So what exactly are ‘Employability Factors’? Basically they are the set of achievements, skills, expertise, and personal attributes that help you achieve success in your chosen career. Most employers seek candidates that have other abilities beyond just the required qualifications and experience. These are a more comprehensive or balanced mix of experience, soft skills, and value that you add in your day to day work.

I’ve written before about how soft skills can help advance your career so this is a great place to start. The most important soft skills for your chosen career don’t necessarily align closely with the technical knowledge or hard skill sets required. They relate to the way in which you interact with and treat others, make decisions, or react to different situations. They include:

  1. Communication: employers mostly seek candidates who can clearly and concisely articulate ideas and needs (both verbally and in writing) with a wide variety of people.
  2. Interpersonal: being able to develop working relationships is seen as one of the most important skills for any employee. It means you can empathise with others and build important relationships – with colleagues, superiors, clients, suppliers, and other employees.
  3. Creative Thinking & Innovation: competition is fierce across most industries today, so doing things the way they’ve always been done isn’t ideal. Having the ability to think outside the box to solve problems and make decisions can offer new perspectives or approaches and is a huge asset to any employer.
  4. Collaboration: the ability to work well with others and appreciate input from different team members is essential, and will result in higher levels of efficiency, effectiveness, and ultimately success for any organisation.
  5. Presentation Skills: being able to present ideas and information effectively is vital. This isn’t just about making formal presentations, but also includes speaking at informal meetings and preparing written reports, business or project plans, or more detailed strategy documents.
  6. Leadership: having the confidence and ability to influence other people’s decisions and outcomes is important. Leadership isn’t just for ‘leaders’ or managers, but is important for all employees to progress and succeed.
  7. IT Skills: most people need some IT skills to do their job. As a minimum, you should understand the basics of IT such as using the internet, sending and receiving emails, and using word processing and/or spreadsheet applications.

In addition to these soft skills, you should be able to identify the value you add. A great way to do this is to talk about your achievements because new employers don’t know your history – they need to understand the value you can add in the role, and  this can be achieved by explaining past achievements.

Achievements don’t always have to be money or number focused (although it is great if they are). This is where many candidates get bogged down – they don’t have a revenue generating role so they think they don’t have ‘achievements’. However, there are many different areas we can look to for achievements. Think about things that you do in your day to day work that benefits your business, customers, and/or colleagues. Sit down with a pen and paper and think about anything you did:

  • where you received positive feedback or praise from a colleague, superior or client;
  • that made you feel proud;
  • that solved an ongoing issue or problem in the business;
  • that involved working in a team – say a larger project that was completed collaboratively;
  • that provided a new way of doing something;
  • that reduced the time taken or cost required; and
  • that improved service or support, or the quality of the outcome.

Once you’ve identified these soft skills and past achievements, you have the basis of your most important employability factors – the reasons why an employer would choose you over someone else. It’s also important to have a good attitude towards personal development because employers want ‘lifelong learners’ – people who are willing to adapt, change, and constantly learn in order to do things better for their organisation.

Would you like help identifying and articulating your most important employability factors so your next job application has a better chance of standing out? If so, please see our Career Advice and Professional Resume & CV Writing Services.